B I O G R A P H Y
Ramy Ayoub is an Egyptian-born entrepreneur and hotelier, founder of The Red Sea Academy, and graduate of Arab Academy of Science and Technology with a Bachelor Degree in Business Administration. Entering the Hospitality field as a DJ, Ramy worked with hotel giant Hilton Hotels Worldwide across Egypt for several years, expanding his roles from events and entertainment, the marketing industry, and design and graphics. As an Events and Entertainment Manager for many years, Ramy has successfully led teams across the Middle East in delivering unique and expansive events across not only the region’s finest hotels, but festivals, galas, company openings among several more. During his time in hotels, Ramy developed his entrepreneurial skills through courses and diplomas, resulting in the foundation of his own Entertainment Company, ©The Red Sea Academy in 2009. Pioneering the very first dedicated Entertainment Company in Egypt, and only the second across the whole of Africa, Ramy initiated the expansion of the acadmy; training entertainers, providing entertainment services for over 20 hotels across the Red Sea, organizing events, operating clubs and venues. Following the revolutions in Egypt, Ramy concluded the ©The Red Sea Academy, to allow for new opportunities in a challenging situation. Continuing to expand his education and qualifications, Ramy undertook a series of Diplomas within the Marketing industry, including Branding and Social Media.
Education
Bachelor of Management Information Systems & Computer Science | 2008 from (HITHC)
Diploma of Digital Marketing & Social Media | 2013 - 2014 from (AASTMT)
Mini Certificate in Sales & Marketing | 2018 - 2020 from (AASTMT)
Professional Diploma in Marketing & Branding Strategy | 2018 - 2020 from (AASTMT)
Professional Diploma in Sales Management | 2020 - Present from (AASTMT)
Professional Diploma in Digital Marketing | 2020 - Present from (AASTMT)
Languages
Arabic (mother tongue)
English (fluent)
Italian (basic knowledge)
Russian (basic knowledge)
Skills
- Creative and Innovative
- Events Management
- Entertainment Management
- Exhibitions Management
- Social Media & E-Marketing
- Organizational Skills
- Festivals Art Director
- Activities Coordinator
- Stage Management
- Production Management
- Photography & Videography
- Video Editor & After Effects
- Music Producer & Arranger
- Microsoft Office
- Tech Savvy & Networking
Work Experience
Events & Entertainment Manager | Hilton
(2017 - Present) Hilton
(2020 – Present) Hilton Hurghada Plaza – Events & Entertainment manager
(2018 – 2020) Hilton Alexandria Corniche – Events & Entertainment manager
- Managed resources, projects and relationships effectively.
- Collaborated to work with other departments as marketing & sales.
- Actively provided consumers insight and feedback to other function/departments team.
- Worked with agents/entertainers around the world to source/book appropriate entertainment for the hotel guest.
- Created an Excel reservation system to manage
- bookings, available dates and slots, contract tracking across some 600 acts & 4K bookings per year.
- Created an Excel database for nightlife customers with over 8K contacts in the city.
- Managed and developed the annual events & entertainment budget.
- Worked to manage & process the entertainer’s attendance & payroll.
Club Manager
(2020 – Present) Hilton Hurghada Plaza – Club Manager (Anaconda Bar & Lounge)
(2017 – 2020) Hilton Alexandria Corniche – Club Manager (NEO Bar & Lounge)
- Branding & Brand identity, created all the social media pages.
- Developed the brand strategy with market observation to find the new opportunities with influencers in the market.
- Managed all club activities and organized all works for internal resources and recommended proper solutions to increase the productivity of the business.
- Maintained inventory of all equipment and supplies and implemented all company’s programs according to our policy, prepared required operating plans and implemented all improvement strategies and supervised the achievement of all the club objectives.
- Administered all profit and losses for the club and prepared monthly financial reports. Maintained good professional relationships with all members and recommended solutions to all issues.
- Hired and evaluated staff performance. Trained all staff members, conducted various planning sessions and prepared reports for all staff performance. Organized weekly meetings to design effective strategies to achieve all
club objectives. - Oversaw all training sessions of staff and ensured compliance to all loss prevention and human resources policies and assigned all departmental head for various club duties.
- Provided optimal level of customer service to all guests.
Regional Events & Entertainment Manager
(2015 – 2016) Ministry Of Sound Red Sea
- Managed and monitored both active corporate and guest events, as well as proactive venue events, promotions and activations.
- Ensured that marketing campaigns are effective in driving maximum footfall to venue.
- Improved event programs, event decorations, branding and peripheral entertainment elements and ensured implementation is of high quality.
- Ensured all company permissions, documents and requirements are in place prior to each event.
- Ensured AV, Sound & Light equipment is maintained and used properly throughout each event as well as all TVCs and internal branding is up to date and to a world-class standard.
- Monitored good care of international and local celebrities, artists, musicians, and DJs. As well as, ensuring that all artists are cared for in a professional manner and all their needs are adhered to.
Regional Events & Entertainment Manager
(2014 – 2015) Golden 5 City Red Sea
- I was organizing, planning, controlling, coordinating, and supervising the entertainment activities of the 7 hotels around the Golden 5 City.
- Planned the annual entertainment activities calendar in coordination with the Food & Beverage, Sales, Marketing, and Public/Guest Relations departments respectively.
- Planned and elaborated entertainment programs and musical performances – day activities, night activities (shows), sporting activities, ‘ teen club – mini club’ children activities.
- Supervised and monitored the safety of the hotel guest and staff, during activities at all the time.
- Ensured efficiency and quality of service rendered to guests at all times by maintaining constant checks on service standards of staff to assure upkeep and consistency of standards of the hotel services, quality, policies, and practices.
- Planned and prepared annual Budget for the department.
- Implemented specific training programs for the department staff.
- Designed flyers, posters, and banners for the events & activities.
Founder & CEO
(2007 – 2014) Red Sea Academy for Tourism & Entertainment Services
- Red Sea Academy For Tourism & Entertainment Services is the first Entertainment Academy in Egypt. After a detailed study of the market, we realized the need for Quality as well as Professional Entertainers in all tourism sectors. Such high demand resulted in the birth of our Academy. Since 2003 our team has worked
tirelessly to become Egypt’s leading Entertainment Academy. Based in the Red Sea zone, we grew alongside the town providing world-class services for the market. To stand out, we had to benchmark the Academy as a complete Entertainment Service Provider For (IHG PG – IHG Soma Bay – CWR Soma Bay – IHG Semiramis – Hilton Hurghada Plaza – Hilton Long Beach – Iberotel Madinat Coraya – Dreams Beach Marsa Allam – Oriental Bay Marsa Allam – Tulip Resort Marsa Allam). - We hired and trained entertainers, sponsors or represented professionals. Our 3-months training guaranteed the level of quality and commitment of our team and participants. We have exclusively operated Port Ghalib at Marsa Allam since 2007 and exclusively managed the VIP Club at Port Ghalib, from 2009 until 2011. Rewarded by THOMAS COOK for the best Entertainment Team at Iberotel Egypt in 2008 / 2009.
- We were appointed Festival Art Director for all Ministry of Tourism Festivals in the Red Sea, Red Sea Government Festivals, UNTWO Festivals, the Ministry of Environment Festivals, Comedy Club Russia from 2009 till 2014. We were part of the Organizing Team of the Official opening party of Port Ghlaib at 2009 with Beyonce. We organized more than 22 New Year Events in 2010 from Soma Bay to Marsa Allam. Exclusively managed the Red Sea Academy Beach Club at Abu Dabbab Marsa Allam from 2010 till 2015.